International couture label ELSA FAIRY, led by visionary designer Iryna Mykytiuk, will unveil its new collection “The Muse” at Milan Fashion Week 2025, enchanting audiences with a bold reimagining of children’s couture as fine art. Known for merging fairytale fantasy with masterful tailoring, the brand introduces this season’s creations as a tribute to imagination, elegance, and the next generation of cultural icons.
Taking inspiration from the timeless allure of fairytales and the architectural beauty of Milan, “The Muse” blends intricate craftsmanship with futuristic design. Each look embodies the house’s signature vision: couture that empowers young dreamers to shine with confidence, charm, and individuality. “Milan Fashion Week is about shaping the future of fashion, and with ‘The Muse,’ we celebrate the young visionaries who inspire artistry and change,” states Iryna Mykytiuk, Designer & Founder of ELSA FAIRY
Collection Highlights: – A majestic royal-blue satin ball gown, structured with corsetry and architectural pleating, symbolizing timeless regality. – Twin iridescent dresses with hand-applied 3D florals and airy pink organza layers, reflecting duality, playfulness, and harmony. – An ice-blue halter gown encrusted with crystals, paired with voluminous sleeves and ethereal sparkle — designed for young stars destined for the spotlight.
The runway presentation in Milan will gather international press, couture clients, and industry tastemakers, further establishing ELSA FAIRY as a leading name in luxury children’s fashion and emerging couture design. Following acclaimed showcases in Paris, New York, and Miami, this Milan debut marks a defining moment in the brand’s global journey.
About ELSA FAIRY Founded by Ukrainian-born designer Iryna Mykytiuk, ELSA FAIRY specializes in creating extraordinary gowns for children, performers, and rising fashion icons. With its signature storytelling and couture-level detail, the brand has been featured in Harper’s Bazaar, L’Officiel, Marie Claire, and ELLE Serbia, earning international recognition. In 2024, the house expanded into adult couture with The Swan – Exclusive Gowns, presented at Art Basel Miami, establishing ELSA FAIRY as a versatile force in contemporary luxury fashion.